These are just a few of the things that are on our reading list:
Clay Shirky
Here comes everybody: How change happens when people come together
ISBN 978-0-141-03062-3
Cognitive Surplus: Creativity and generosity in a connected age
ISBN 978-1-846-14217-8
Erik Qualman
Socialnomics
ISBN 978-0-470-63884-2
Charlene Li, Josh Bernoff
groundswell
ISBN 978-1-4221-2500-7
(Also Marketing in the groundswell )
Garr Reynolds
presentationzen
978-0-321-52565-9
Brian Halligan, Dharmesh Shah
Inbound marketing: get found using google, social media and blogs
ISBN 978-0-470-49931-3
Seth Godin
Permission marketing: turning strangers into friends and friends into customers
ISBN 978-141-652666-7
Purple Cow
ISBN 978-0-141-01640-5
meatball sundae: how new marketing is transforming the business world
ISBN 978-0-7499-2948-0
small is the new big
ISBN 978-0-141-03053-1
Tribes: we need you to lead us
ISBN 978-0-7499-3975-5
Charles Leadbeater
We-think: mass innovation, not mass production
ISBN: 978-1-86197-837-0
Wired magazine
www.wired.co.uk
